Shake Shack X Tristeps-Spicy Sambal Mayo
…STANDS FOR SOMETHING OURS
Shake Shack LTO Menu - Spicy Sambal Mayo Burger & Fries Advertisement
Shot by Bryan Foong , Lead Photographer
Inspired by a hot dog cart in Manhattan’s Madison Square Park, Shake Shack has expanded its ground to Singapore, we are all familiar with their Shack Burger and Cheese Fries, but did you know there is a new Limited-Time-Offer(LTO) menu, the SPICY MAYO BURGER & FRIES. In collaboration with Chef Jeremy Nguee, Shake Shack Singapore incorporated his famous Batu Lasung Sambal with Mayo, the flavors shout excitement as the numbing sensation of the sambal pleases our lips and the spicy kick from the shrimp paste got us hooked onto the next bite.
At Tristeps Studios, we were the agency to execute the assets for their LTO menu shot. Introducing these stars who made this project possible.
(ALOYSIUS ONG, CREATIVE DIRECTOR) (HENRY CHUA, PROJECT MANAGER) (TERENCE SIA, SLOW-MOTION CAMERA OPERATOR) (MELANIE LEONG, FOOD STYLIST)
Bryan Foong, Lead Photographer for SS LTO Project
(Alvin Ling, Producer) (Thomas Goh, Director)[Stephen(Pronounce as Steven), Assistant Director]
Production
This project consists of both Photography and Videography elements.
BTS video/image of Raw Studio where we did our photography test shoots.
BTS of the actual shoot in Studio Recreate
Apart from static footage and images, there were other interesting elements like droning for ariel shots and slow-motion with the Phantom 4K Flex (Often use in HOLLYWOOD films). We are extremely grateful for such a scale project to be done in a span of 1 month.